Media dinners are always fun. Flowing drinks, free food and a chance to catch up with food-centric friends who don’t care how many photos you take before you eat something. But what can be much better than a media dinner, is when a restaurant decides to do something different with their soft opening. Matchbox decided to do an opening weekend where food was discounted 50%, with the rest of the proceeds going to charity. That’s something I can definitely get behind. It allowed media to choose their own dining times, folks other than media to try the food, and everyone was forgiving when it came to service. Kinks were worked out and our money got put to good use. Win-win.

Matchbox serves American food. It’s stylish, it’s big, and its menu has something for everyone. Nothing crazy happening here, but pretty much everything we had was pretty damn good. Take a look. Here’s what went down when we went to Matchbox, which is now open at Preston Hollow Village at Walnut Hill and 75.

Taking a look at the brunch menu, I started drooling on my keyboard a bit. So that’s my next stop.

Matchbox //  7859 Walnut Hill Lane  // matchboxrestaurants.com